Investing in hosted communications? Here’s how to make the right choice.

December 11, 2015 Claranet Limited

Investing in communications technology can be a lot like buying a car.

Although you’ve invested time and money in the autonomy to drive anywhere, at any time, you have also bought the responsibility of the maintenance and periodic repair of the car, and when it breaks down entirely it’s expensive to replace it. Which is why buying a beaten-up old jalopy for a long road trip is a bad idea.

Similarly, when investing in a unified communications strategy, it’s important to avoid making the wrong investment and having to pay up for crucial repairs to a physical PBX system – on top of risking possible downtime for your business.

But what is the right investment?

Today’s businesses are in the middle of a software revolution: every business is becoming a software business, regardless of industry. Organisations need to become more proactive and more agile to stay ahead of the competition.

As a result, 90% of organisations are saying that managed services free up their time so they can concentrate resources on more strategic business requirements [1].

Businesses like Uber are taking advantage of the revolution by investing in the cloud rather than physical hardware to minimise risk and save on inventory.

But how can mid-market enterprises capitalise on this trend?

Join the revolution

Investing in a physical, on-premises solution makes less sense in a world ruled by software, services and the cloud. But, understandably, moving your communications to a managed cloud service sounds risky; instead of buying a car, you’re requesting an Uber. But what if your driver breaks down?

No matter: a single Uber driver is one part of a global fleet. If your ride doesn’t show, a tap on your phone will find you another one and, like communications technology, vehicles are a constantly evolving commodity, so you don’t have to buy a new car every year, drive it yourself, or pay for repairs.

In the same way, PBX systems can be expensive to replace, and it’s easy to end up in an endless cycle of capital expenditures to keep up with requirements. By converting to an OpEx model with a Hosted Voice service, not only do you lose the hefty price tag, but an ongoing roadmap of innovation keeps your solution fresh and up-to-date year on year, often for little or no extra cost.

A risk-free investment

When your PBX solution lives in the cloud, and is built on highly available infrastructure across multiple, geo-redundant sites, your voice solution will always be available.

Even if your office were to burn to the ground (touch wood), through the use of a UC application, users can continue to make and receive calls from their PC as normal, or simply divert their own DDI to a mobile or other site.

Right now, there are now 1.6 million hosted voice business users in the UK. With adoption growing at 35% year on year, and a declining traditional PBX market, Hosted Voice is set to hit four million users by 2018 [2]. Why buy a PBX again?

Improving business communications is an investment for the future, and IT professionals are learning how to manage and secure enterprise communications for a more complex world of apps, location-based services, BYOD schemes, and 24x7 network access. Find out how our Hosted Voice service can free up your time to do amazing things here.


[2] Illume Research


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